TYPE	PURPOSE	AUDIENCE	CONTENT	STYLE	VOICE	ORGANIZATION
ARGUMENT	To persuade the audience that the viewpoint being presented should be supported.	Persons interested in the topic of discussion, who may be influential on the matter.	Introduction  Contains a thesis which presents the foundation for the rest of the argument. Paragraphs The paragraphs contain supporting details which further substantiates the main argument, providing empirical evidence where possible. Additionally, a good argument will present possible arguments of the opponents to strength their argument.   Conclusion   The conclusion reinforces the main points but does not introduce a new point. It is the final opportunity to persuade the audience that they should support your claims.	The writers usually employ technical arguments to appeal to individuals reasoning but some writers may also play on the audience's emotions through artistic language.	The speaker's voice can range from authoritative on the subject which is also usually very formal.	An argument usually has a thesis/ major claim This thesis is supported by paragraphs with supporting details and counter arguments The conclusion reiterates the major arguments mention previously.
DESCRIPTION	The main purpose of a descriptive piece is to present visual images to the audience by appealing to their senses.	The audience will vary depending on the subject being described.	The introduction which provides readers with an insight into the subject being described. The paragraphs which follow will provide intricate details about the subject.	The writers exploit affective factors associated with senses. There can be use of technical language to present the obvious facts.	The voice may vary depending on the subject which is being described and the impact the writer wants to infringe on the audience.	Description employs spatial organization. It demands a sense of order in an effort to effectively create a visual image or sensory image. For example describing an individual from the physical features from the head down.
Exposition	The aim of expository writing is to inform or explain an idea.	The audience would be the person (s) whom the writer is trying to inform about the idea.	The structure will determine the content of the exposition.	Expositions generally make use of technical language.	Formal	Expositions can be organised in the following ways: Cause and Effect Sequencing Comparison and Contrast Classifications Definitions
Narration	The narrator's purpose is to provide the reader with a sense of what has happened.	Readers of the narrative piece	Plot Characters Setting Conflict Climax Resolution	Narrators tend to employ artistic language when presenting their stories to provide readers with a vivid image of what is being presented. However, when relating history and giving instructions the language is more technical.	Less formal and more personal The voice may be sympathetic to one character which the narrator wants to the readers to sympathize with.	Narration can be temporal and chronological in its organization.